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The product/service that I am offering is an opportunity for high school to obtain the necessary help on the SAT, while also managing their high school coursework. My service will be targeted more towards students who need more attention and require help with various subject including SAT prep. Each student will have their own tutor with teaching skills that would benefit them the most. When I was in high school, I struggled massively with both these challenges, including college essays and applications. Today, after putting in the work and getting into my dream school, I notice my sister trying to follow my path, but also struggling tremendously. My product uses students like my sister as a target and tries to aid people like my parents, hardworking individuals that struggle to pay for college and need financial assistance. In July 2020, a new law will be passed in Florida, in which high school students will need to achieve a score of 1350 to obtain the full tuition scholarship. This will impact families like mine across the state tremendously. Before this law it was difficult to achieve this scholarship, and now after 2020 it will be even harder. Several students will need either take out loans, get a full-time job in college, or even drop out of college all together. This will overall provide less incentive for student to pursue, let alone, afford a college education. My service would also be highly affordable with parents, who hope to see a bright future for their children. This, with my company’s relentless pursuit to help students, could be make a real change in the lives of many.

My education facility would first revolve around a membership. Similarly, to a gym membership, parents would pay 20$ a month to have their children enrolled in the program of their choice. Although we offer individual course tutoring, the focus would be to have students that need overall help. Our tutors would start by having closeup meetings with the parents and the students in order to get a good understanding of their schedule. What days they have extracurricular activities, when they’ll be out of town, and even prepare their schedule based on when they plan on taking the SAT. As a bonus we will also have counselor’s and other teachers whose goal is to help students with both college applications and college essays. As a student in high school, my personal experiences with applying to college and writing college essays were tedious because of how much work needed to be put in, and the minimal amount of help I would receive due to ineffective/busy counselor’s.

My overall service will be not only directed towards the students, but also towards the parents. With a 20$ a month price on my service, parents will be able to afford premium help for their children, at a more than affordable price. For a parent that relies heavily on financial aid for their child to attend college, my service makes this particular issue affordable.  With the new law change of the bright future scholarship, more families will struggle to finance student’s college experience, the stress levels of both students and parents will increase, and more students will be inclined to drop out of college and get a full-time job. In a survey by the American Psychological Association, 80% of kids claim school in source of their stress, 68% claim that financial concerns are the reason for their stress.  The world we live in today, a college degree is massively important in obtaining most jobs. A degree that exceeds both an AA and a bachelor’s is also paramount. I am certain that when taking everything into consideration, parents will feel inclined to seek help from me and my company for the overall betterment of their children.

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